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BUYI BIYU
PROJECT
Visual Identity, Social Media Photography, Social Media Graphic Design, Packaging, Illustrations, Communication and Postioning Strategy.
With Buyi Biyu, we set out to revolutionize the candle market with a branding strategy that challenges the typical minimalist and emotionless designs. The brand stands out with packaging filled with vivid illustrations and vibrant colors, along with unique surprises hidden inside each candle, offering consumers a truly unique and memorable experience. Buyi Biyu's communication reflects its principles: it uses an innovative, dynamic, and creative visual language that captures the essence of the brand and establishes an emotional connection with its audience.
